Art and design: a marriage on show at the Maxiarredo showroom
The interchange between only apparently dissimilar creative realities is often the first step towards defining the most modern concepts of Living .
We are talking about the increasingly frequent collaborations between contemporary art and design, in which companies in the furnishing sector work in synergy with galleries and international artists to grasp the different expressive possibilities of texture and colour in the context of interior design.
It is in this vein that the partnership between Galleria Palma Arte and Maxiarredo, a leading company in the area of interior and outdoor furniture, interior design and renovation as well as lighting, home automation and construction, was born.
From the elegant pop sculptures of Giorgio Laveri to the rough jute of Max Gasparini, from the vitaminic chromatic energy of Je Shen, to the touching emotion present in the faces of Pier Toffoletti, in the Maxiarredo showroom located in Roveleto di Cadeo (Pc) it is possible to immerse oneself in a journey that is just a taste of the expressive potential of some of the most established artists of the Palma Arte stable within different Interiors concepts.
"As often happens, the beginning of this adventure was fortuitous: from an encounter a splendid collaboration and communion of intentions was born. We have long known Maxiarredo for the quality of its products and the care of its proposal. The project was born from the desire to bring to light a synergy - that between art, furnishing and design - that has always existed and has always characterised and represented Made in Italy in the world. The actual start of the collaboration came as a result,' said Alice Palma, owner of Galleria Palma Arte.
"Moreover, it is part of the job of us gallery owners to provide aesthetic advice to our interlocutors. It often happens that customers show us pictures of the environment in which the piece they want to buy would fit in and ask us for our opinion. The selection of works to be exhibited in the Roveleto showroom is the child of the same principle'.
Not simple design, but the discovery of the unexpressed potential of a domestic context, in search of comfort, charm and elegance in the creation of environments capable of telling a story and reflecting the personality of the clients. This is the philosophy behind the collaboration between Palma Arte and Maxiarredo.
The chromatic research and the exploration of unprecedented visual concepts that springs from the alliance between art and design leads in fact the world of design to constantly surpass itself and involve more and more the emotionality of the observer.